Company Name: |
Seattle City Light |
Situational Analysis: |
Project Name: |
“Shrinking Bigfoot” |
Seattle City Light (SCL), Seattle's municipal electric utility serves nearly a million customers. Throughout SCL's public power history its focus has been on serving our citizen owners, including future citizen-owners - children - through educational programs. Hydropower is the source for nearly 90% of Seattle's electricity. Because climate change threatens the watersheds and the glaciers feeding its hydropower reservoirs, SCL seeks to educate students about their energy choices. |
Key Achievement(s): |
▪ Penetration rate of students learning key messages equals 45% ▪ Shrinking Bigfoot performance was presented to the United Nations Secretary General on recommendation after viewing the video. ▪ 80% of teachers rated the program effective |
Supporting URL(s): |
http://www2.cityofseattle.net/exploreenergy/ |
Award(s) Garnered: |
Winner − Best Use of Internet/New Media |