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Project Highlights:
 
Company Name: TRICARE Management Activity Situational Analysis:
Project Name: TRICARE Communications & Customer Service The Communication and Customer Service (C&CS) mission is to ensure that 9.2 million uniformed services, retirees and their families are educated about their TRICARE benefits.

The organizational communications team at C&CS is comprised of Web services, public affairs, publications, customer service and research and analysis. Fiscal Year 2008 was a watershed year as C&CS initiated and successfully incorporated a full range of the latest communication techniques: Blogs, videos, Web sites, social awareness campaigns, podcasts and social media.

Together with our developing and strengthening contract, association, defense department and government partners, C&CS rocketed to a new level of communications.

Key Achievement(s): ▪ Provide TRICARE education to 9.2 million beneficiaries through a comprehensive communications program.

▪ Successful implementation of new communications technologies and techniques.

▪ Expansion of partnering efforts to increase reach of communications.

Supporting URL(s): http://www.tricare.mil

http://www.tricare.mil/pressroom

http://www.thatguy.com

Award(s) Garnered: Winner − Best Overall Organizational Communications Program

Copyright 2001-2010 - League of American Communications Professionals LLC - All Rights Reserved

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