LACP 2021 Spotlight Awards Global Communications Competition | China Construction Bank / Toppan Merrill Limited

advancing excellence in communications™

2021 Spotlight Awards
Global Communications Competition

China Construction Bank
Toppan Merrill Limited

Entry Highlights:
View Competition Class Performance

Company/Agency Name: China Construction Bank /
Toppan Merrill Limited
Company/Agency Web Site: en.ccb.com/ / www.toppanmerrill.com/
Project Name: New Start, New Development, New Finance
Competition Category: Report: Annual Report
Annual Revenue: $10+ billion
Employee Base: 10,000+ employees
Award Garnered: Silver
Top 100 Rank: 87

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
19
out of 20
Perceived Relevance:
9
out of 10
Total Score:
97
out of 100

Silver Award Top 100 communications materialss of 2021 (#87)