LACP 2017 Spotlight Awards Global Communications Competition | Steel Dynamics / John Hancock Retirement Plan Services

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2017 Spotlight Awards
Global Communications Competition

Steel Dynamics
John Hancock Retirement Plan Services

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Steel Dynamics /
John Hancock Retirement Plan Services
Project Name: The Steel Dynamics Power of 10% Campaign
Competition Category: Other: Multi-Format Communications Materials
Annual Revenue: $1 - $10 billion
Employee Base: 1,000 - 10,000 employees
Award Garnered: Platinum
Top 100 Rank: 17

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
10
out of 10
Total Score:
99
out of 100

The Steel Dynamics Power of 10% Campaign

Platinum Award Top 100 communications materialss of 2017 (#17)