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2017 Spotlight Awards
Global Communications Competition


Daimler AG
mensemedia Gesellschaft für Neue Medien mbH

Entry Highlights:
View Competition Class Performance
 
Company/Agency Name:Daimler AG  /
mensemedia Gesellschaft für Neue Medien mbH
Company/Agency Web Site:www.daimler.com/de/  /  mensemedia.net
Project Name:"RoadStars powered by Mercedes-Benz Trucks"
Competition Category:Digital: Web/Intranet Site
Annual Revenue:$10+ billion
Employee Base:10,000+ employees
Award Garnered:Gold
Top 100 Rank:49
  

Judging Results

First Impression:

29

 out of 30
Overall Narrative:

10

 out of 10
Overall Visual Design:

10

 out of 10
Creativity:

20

 out of 20
Message Clarity:

19

 out of 20
Perceived Relevance:

10

 out of 10
Total Score:

98

 out of 100


Gold Award  Top 100 communications materialss of 2017 (#49)

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