LACP 2017 Spotlight Awards Global Communications Competition | Panasonic North America / Pappas MacDonnell

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2017 Spotlight Awards
Global Communications Competition

Panasonic North America
Pappas MacDonnell

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Panasonic North America /
Pappas MacDonnell
Company/Agency Web Site: panasonicmovesus.com / www.pappasmacdonnell.com
Project Name: The Panasonic North America Brand Transformation
Competition Category: Multiple/Mixed Formats: Communications Campaign
Annual Revenue: $10+ billion
Employee Base: 10,000+ employees
Award Garnered: Platinum
Top 100 Rank: 16

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
10
out of 10
Total Score:
99
out of 100

Platinum Award Top 100 communications materialss of 2017 (#16)