LACP 2016 Spotlight Awards Global Communications Competition

advancing excellence in communications™

2016 Spotlight Awards
Global Communications Competition

Hyundai Steel
Lucre Inc.

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Hyundai Steel /
Lucre Inc.
Company/Agency Web Site: www.hyundai-steel.com/en / www.lucrebeyond.com
Company Ticker Symbol: Yes
Project Name: HYUNDAI STEEL INTEGRATED REPORT 2016
Competition Category: Print: Integrated Report
Annual Revenue: $10+ billion
Employee Base: 10,000+ Employees
Award Garnered: Gold
Top 100 Rank: 64

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
19
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
10
out of 10
Total Score:
98
out of 100

Gold Award Top 100 Communications Materials of 2016 (#64)