LACP 2016 Spotlight Awards Global Communications Competition

advancing excellence in communications™

2016 Spotlight Awards
Global Communications Competition

Manulife Asset Management

Entry Highlights:
View Competition Class Performance

Company Name: Manulife Asset Management Canada
Company Web Site: www.manulifeam.com
Company Ticker Symbol: Yes
Project Name: "Canada Playbook 2016"
Competition Category: Digital: Web/Intranet Site (List Under 'Special Instructions')
Annual Revenue: $10+ billion
Employee Base: 1,000 - 10,000 Employees
Award Garnered: Gold
Top 100 Rank: 57

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
19
out of 20
Perceived Relevance:
10
out of 10
Total Score:
98
out of 100

Gold Award Top 100 Communications Materials of 2016 (#57)