Publication Highlights:
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Company/Agency Name:	BMW Group AG  / HOFFMANN UND CAMPE X
Company/Agency Web Site:	www.bmw.com  /  www.hoca-x.de
Annual Revenue:	$10+ billion
Employee Base:	10,000+ Employees
Publication/Project Name:	BMW Magazine Digital
Publication Format:	iPad App
Primary Audience:	Customers
Award Garnered:	Gold
Judging Results
First Impression:	19  out of 20
Artwork:	10  out of 10
Readability:	10  out of 10
Creativity:	9  out of 10
Message Clarity:	10  out of 10
Variety of Features:	10  out of 10
Audience Focus:	10  out of 10
Perceived Relevance:	10  out of 10
Ease of Navigation:	10  out of 10
Total Score:	98  out of 100

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