Southern Company

Entry Highlights:
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Company Name:	Southern Company
Company Web Site:	www.southerncompany.com
Project Name:	The Southern Company SO Prize Innovation Competition
Competition Category:	Digital: Multimedia/Interactive
Annual Revenue:	$10+ billion
Employee Base:	10,000+ Employees
Award Garnered:	Platinum
Top 40 Rank:	2
Judging Results
First Impression:	29  out of 30
Overall Narrative:	10  out of 10
Overall Visual Design:	10  out of 10
Creativity:	20  out of 20
Message Clarity:	20  out of 20
Perceived Relevance:	10  out of 10
Total Score:	99  out of 100