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Project Highlights:
View Competition Class Performance
 
Company/Agency Name: TGI Friday's USA /
DFPR
Company/Agency Web Site: www.fridays.com  /  www.dfpr.com
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Project Name: “Give Me More Stripes”
Competition Category: Product/Service Comms: Consumer
(Corporation/For-Profit Organization)
Award Garnered: Bronze
Top 50 Rank: 18
   

Judging Results

First Impression:

28

 out of 30
Communications Goal(s) Clarity:

9

 out of 10
Target Audience Definition:

10

 out of 10
Key Messaging:

20

 out of 20
Campaign Execution:

20

 out of 20
Campaign Results:

9

 out of 10
Total Score:

96

 out of 100


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