LACP 2008 Inspire Awards Internal & Employee Communications Competition

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2008 Inspire Awards Internal & Employee Communications Competition

Project Highlights:
View Competition Class Performance

Company/Agency Name: Abbott /
Dovetail Communications

Company Web Site: www.abbott.com

Company Ticker Symbol: ABT

Annual Revenue: $1+ billion

Employee Base: 10,000+ Employees

Publication/Project Name: The Abbott 2007 Annual Report

Publication Format: Print | Annually

Primary Audience: Hybrid: Customers, Employees, Members, Investors and/or Employees

Award Garnered: Silver

Top 50 Rank: 14

Judging Results

First Impression:

19 out of 20

Artwork:

10 out of 10

Readability:

10 out of 10

Creativity:

9 out of 10

Message Clarity:

10 out of 10

Variety of Features:

10 out of 10

Audience Focus:

10 out of 10

Perceived Relevance:

9 out of 10

Ease of Navigation:

10 out of 10

Total Score:

97 out of 100

LACP 2008 Inspire Awards Internal & Employee Communications Competition

LACP Silver Award Winner LACP Top 50 Award Winner

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