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Project Highlights:
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Company/Agency Name:	Adobe Systems Incorporated / A&R Edelman
Company/Agency Web Site:	www.adobe.com  /  www.ar-edelman.com
Company Ticker Symbol:	ADBE
Annual Revenue:	$1+ Billion
Employee Base:	1,000 - 10,000 Employees
Project Name:	“Sidestepping Apple's Shadow: Adobe's Lightroom Steals the Spotlight”
Competition Category:	Product/Service Communications: Consumer (Corporation/For-Profit Organization)
Award Garnered:	Honors
Judging Results
First Impression:	27  out of 30
Communications Goal(s) Clarity:	9  out of 10
Target Audience Definition:	9  out of 10
Key Messaging:	20  out of 20
Campaign Execution:	19  out of 20
Campaign Results:	9  out of 10
Total Score:	93  out of 100