advancing excellence in communications™

  

home | help | email  


Member Login
Call for Entries
FREE: Subscribe
Award Programs
Resource Catalog
PR Tools 2006
2006 Gift Guide
Evaluations
Membership Info
Research Reports
Business Library
Support and Q&A
Client List
Principal's Blog
About LACP
Contact Us




Return to the competition
home page
.

   


Project Highlights:
View Competition Class Performance
 
Company Name: Big Lots, Inc.
Company Web Site: www.biglots.com
Company Ticker Symbol: BIG
Annual Revenue: $1+ Billion
Employee Base: 10,000+ Employees
Project Name: “Weather the Storm”
Competition Category: Organizational Communications
(Corporation/For-Profit Organization)
Award Garnered: Honors
   

Judging Results

First Impression:

27

 out of 30
Communications Goal(s) Clarity:

10

 out of 10
Target Audience Definition:

10

 out of 10
Key Messaging:

19

 out of 20
Campaign Execution:

18

 out of 20
Campaign Results:

8

 out of 10
Total Score:

92

 out of 100


Copyright 2001-2007 - League of American Communications Professionals LLC - All Rights Reserved

  home ] Member Login ] Call for Entries ] FREE: Subscribe ] Award Programs ] Resource Catalog ] PR Tools 2006 ] 2006 Gift Guide ] Evaluations ] Membership Info ] Research Reports ] Business Library ] Support and Q&A ] Client List ] Principal's Blog ] About LACP ] Contact Us ]