Project Highlights:
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Company/Agency Name:	Southern California Edison / Geltz Communications
Company/Agency Web Site:	www.sce.com  /  www.geltzcomm.com
Company Ticker Symbol:	EIX
Annual Revenue:	$1+ Billion
Employee Base:	10,000+ Employees
Project Name:	Southern California Edison $ummer Discount Day
Competition Category:	Product/Service Communications: Consumer
Award Garnered:	Honors
Judging Results
First Impression:	17  out of 20
Communications Goal(s) Clarity:	9  out of 10
Target Audience Definition:	9  out of 10
Key Messaging:	9  out of 10
Campaign Execution:	18  out of 20
Campaign Results:	26  out of 30
Total Score:	88  out of 100