LACP 2012/13 Spotlight Awards Global Communications Competition

2012/13 Spotlight Awards Global Communications Competition

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Daimler AG /
NetFederation GmbH
Company/Agency Web Site: http://www.daimler.com / http://www.net-federation.de
Company Ticker Symbol: DAI
Project Name: The Daimler Online Annual Report 2012 — "A for..."
Competition Category: Web/E-Mail: Web/Intranet Site
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Award Garnered: Platinum
Top 100 Rank: 7

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
10
out of 10
Total Score:
99
out of 100

Platinum Award Top 100 Communications Materials of 2013 (#7) Special Achievement Award Winner