2010 Spotlight Awards Global Communications Competition

Entry Highlights:
View Competition Class Performance

Company Name: John Hancock Retirement Plan Services
Company Web Site: www.johnhancock.com
Company Ticker Symbol: MFC
Project Name: The "Little Black Book" – GIFL Select Promotional Toolkit
Competition Category: Print: Guide/Toolkit
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Award Garnered: Silver

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
9
out of 10
Creativity:
20
out of 20
Message Clarity:
19
out of 20
Perceived Relevance:
9
out of 10
Total Score:
96
out of 100

Silver Award

8961d