LACP 2010 Spotlight Awards Global Communications Competition

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2010 Spotlight Awards Global Communications Competition

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Dow Chemical Company /
FD kinesis
Company/Agency Web Site: www.dow.com / www.fdkinesis.com
Company Ticker Symbol: DOW
Project Name: The Dow Databook
Competition Category: Print: Book/Booklet
Annual Revenue: $100 million - $1 billion
Employee Base: 10,000+ Employees
Award Garnered: Silver
Top 100 Rank: 92

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
18
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
9
out of 10
Total Score:
96
out of 100

Silver Award Top 100 Communications Materials of 2010 (#92)