LACP 2010 Spotlight Awards Global Communications Competition

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2010 Spotlight Awards Global Communications Competition

Entry Highlights:
View Competition Class Performance

Company Name: BlackRock, Inc.
Company Web Site: www.blackrock.com
Project Name: The BlackRock "Maximize Social Security Income" Microsite
Competition Category: Online: Intranet
Annual Revenue: $1+ billion
Employee Base: 1,000 - 10,000 Employees
Award Garnered: Platinum
Top 100 Rank: 18

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
19
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
10
out of 10
Total Score:
98
out of 100

Platinum Award Top 100 Communications Materials of 2010 (#18) Special Achievement Award Winner