LACP 2010 Magellan Awards Communications Campaign Competition | Entergy's Low-Income Customer Assistance Annual Report

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Project Highlights:
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Company Name: Entergy Corporation
Company Web Site: www.entergy.com
Company Ticker Symbol: ETR
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Project Name: Entergy's Low-Income Customer Assistance Annual Report
Competition Category: Corporate/Organizational Communications
(Corporation/For-Profit Organization)
Award Garnered: Bronze
Top 50 Rank: 34

Judging Results
First Impression:
28
out of 30
Communications Goal(s) Clarity:
10
out of 10
Target Audience Definition:
10
out of 10
Key Messaging:
19
out of 20
Campaign Execution:
20
out of 20
Campaign Results:
9
out of 10
Total Score:
96
out of 100