LACP 2010 Magellan Awards Communications Campaign Competition | The "10,000 Ways to Succeed" Store Management Training Guide

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Project Highlights:
View Competition Class Performance

Company/Agency Name: Big Lots Stores, Inc. /
Ologie
Company/Agency Web Site: www.biglots.com / www.ologie.com
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Project Name: The "1,000 Ways to Succeed" Store Management Training Guide
Competition Category: Employee Communications
(Corporation/For-Profit Organization)
Award Garnered: Gold
Top 50 Rank: 18

Judging Results
First Impression:
29
out of 30
Communications Goal(s) Clarity:
10
out of 10
Target Audience Definition:
10
out of 10
Key Messaging:
20
out of 20
Campaign Execution:
20
out of 20
Campaign Results:
9
out of 10
Total Score:
98
out of 100