2010/11 Spotlight Awards Global Communications Competition

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Dole Food Company, Inc. /
Aon Hewitt
Company/Agency Web Site: www.dole.com / www.aonhewitt.com
Project Name: The Dole "Spend Smarter" Statement
Competition Category: Print: Guide/Toolkit/Report
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Award Garnered: Silver
Top 50 Rank: 35

Judging Results
First Impression:
28
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
19
out of 20
Perceived Relevance:
9
out of 10
Total Score:
96
out of 100

Silver Award Top 50 Communications Materials of 2010 (#35)

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