LACP 2010/11 Spotlight Awards Global Communications Competition

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2010/11 Spotlight Awards Global Communications Competition

Entry Highlights:
View Competition Class Performance

Company/Agency Name: Pfizer /
Ideas On Purpose
Company/Agency Web Site: www.pfizer.com / www.ideasonpurpose.com
Project Name: The Pfizer Annual Review 2010: "Our Impact"
Competition Category: Print: Annual Report
Annual Revenue: $1+ billion
Employee Base: 10,000+ Employees
Award Garnered: Silver
Top 50 Rank: 39

Judging Results
First Impression:
28
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
19
out of 20
Perceived Relevance:
9
out of 10
Total Score:
96
out of 100

Silver Award Top 50 Communications Materials of 2010/11 (#39)