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2010/11 Spotlight Awards Global Communications Competition


Entry Highlights:
View Competition Class Performance
 
Company Name:Peabody Energy United States
Company Web Site:www.peabodyenergy.com
Project Name:The Peabody Energy Asia Marketing Ad: "Coal is the Future, Peabody is the Partner"
Competition Category:Print: Other (Advertisement/Ad Series)
Annual Revenue:$1+ billion
Employee Base:1,000 - 10,000 Employees
Award Garnered:Silver
Top 50 Rank:30
  

Judging Results

First Impression:

29

 out of 30
Overall Narrative:

9

 out of 10
Overall Visual Design:

10

 out of 10
Creativity:

19

 out of 20
Message Clarity:

20

 out of 20
Perceived Relevance:

10

 out of 10
Total Score:

97

 out of 100


The Peabody Energy Asia Marketing Ad:

Silver Award  Top 50 Communications Materials of 2010/11 (#30)


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