Project Highlights:
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Company Name:	UPMC Health Plan
Company Web Site:	www.upmchealthplan.com
Annual Revenue:	$1+ billion
Employee Base:	1,000 - 10,000 Employees
Project Name:	"UPMC for Kids"
Competition Category:	Client Base/Membership Communications (Non-Profit/Charity/Foundation)
Award Garnered:	Silver
Top 50 Rank:	29
Judging Results
First Impression:	28  out of 30
Communications Goal(s) Clarity:	9  out of 10
Target Audience Definition:	10  out of 10
Key Messaging:	20  out of 20
Campaign Execution:	19  out of 20
Campaign Results:	9  out of 10
Total Score:	95  out of 100