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View thumbnails of award-winning entries participating in LACP's Winners' Gallery



Visit the complete list of the Top 50 Employee Publications of 2003.

 

 2003 Inspire Awards Competition Results

The 2003 Inspire Awards Employee Communications Competition drew an unprecedented number of materials representing a broad range of industries and organizational sizes. More than 350 entries were submitted, so competition was exceptionally tough.

Publications were judged in peer-level competitions, which are described in the classes below.  To view the winners for each competition, simply click on the class name.  A winners' gallery profile is available for winning publications whose entry form indicated participation.

COMPETITION CLASSES
PRINT-BASED PUBLICATIONS
50+% of content presented in a printed newsletter, magazine, or related.
ELECTRONICALLY-BASED PUBLICATIONS
50+% of content presented in an e-mail, web site, video, or related.
PRINT-BASED PUBLICATIONSUp to
$10 Million
$10 Million -
$100 Million
$100 Million -
$1 Billion
$1+ Billion

Weekly/Bi-Weekly

Full Results
MonthlyFull ResultsFull ResultsFull Results
Bi-MonthlyFull Results
QuarterlyFull ResultsFull ResultsFull Results
SpecialFull Results
  
ELECTRONICALLY-BASED PUBLICATIONSUp to
$10 Million
$10 Million -
$100 Million
$100 Million -
$1 Billion
$1+ Billion
Daily

Full Results

Weekly/Bi-WeeklyFull Results
MonthlyFull Results
Quarterly/SpecialFull Results


Winners: Supplemental Categories


 

Platinum

Metropolitan Water District
People.interactive - Print Edition

Gold

Metropolitan Water District
People.interactive - Online Edition
Silver

Laboratory Corp. of America / Mellon Financial Corporation
mylabcorp.comMUNITY
Bronze

Mobifon SA
Career Web Site

 

Platinum

Cox Enterprises
Xchange Magazine

Gold

Bombardier Recreational
Le Barbotin/The Sprocket
Silver

EuroRSCG WW
Creative Business Idea® Awards Web
Bronze

Mobifon SA
Identity

 

Platinum

Big Lots, Inc.
Big Lots INK

Gold

Sony Electronics
Eye on Sony
Silver

EOG Resources
EOG Magazine
Bronze

Mobifon SA
InfoX

 

Platinum

Adelphia
Adelphia Employee Communications

Gold

Symbol Technologies
SNNExtra!/Symbol Insight/SNN
Silver

Global Crossing
The Crossing
Bronze

Microvision, Inc.
ONE

 

Platinum

Office Depot /
JKG Group
Office Depot WYN2K

Gold

Advanced Energy
Synergizer
Silver

North Broward Hospital District
The Star
Bronze

North Broward Hospital Dist.
FOCUS on Pro. Nursing Practice

HOW THE COMPETITION WAS JUDGED

IntroductionCompetition ClassesScoringTop 50

INTRODUCTION

The competition was judged by a field of communications professionals affiliated with LACP.  Their expertise spans a broad spectrum of PR functions ranging from corporate, executive, and internal communications for Fortune 500 organizations to product, service, and non-profit publicity expertise.  Judges are screened to ensure that there are no conflicts of interest.

COMPETITION CLASSES

Award results are based on the judging of submissions within peer-level competition classes.  Competition classes are established to create the most level playing field possible between entries.  They are determined according to company size, annual revenue, and other pertinent factors included on the entry form.

SCORING

Scoring is derived according to a proprietary judging system developed by LACP, which assigns point values to various criteria of an entry. The Competition Scorecard provides further details on these criteria as well as the scores earned. A composite score, based on a 100-point scale, is then determined by summing the results of all judging criteria.

Narrative descriptions can be correlated to an entry’s scores according to the following chart:

Point Scale

 


0-10


0-20


0-30

0-100
(Total Score)


Narrative Description

10

19-20

28-30

91-100

Superb – Among the Very Best Judged

9

17-18

25-27

81-90

Excellent – Outstanding, Strong Performance

8

15-16

22-24

71-80

Very Good – Positive Feedback by All Judges

7

13-14

19-21

61-70

Good – Acceptable with Room to Improve

6

11-12

16-18

51-60

Fair – Good Qualities But Problems as Well

5

9-10

13-15

41-50

Mediocre – Weaknesses Dampen Efforts

0-4

0-8

0-12

0-40

Poor – Re-Evaluation Strongly Recommended

The entry with the highest total score within its competition class is presented with the Platinum Award.  The entries with the second-, third-, and fourth-highest total scores within their competition class garner the Gold, Silver, and Bronze Awards, respectively.  In the event of a tie, multiple awards are distributed per award level.

Honorable Mentions are earned by entries not scoring within the top four award levels of any given competition class but achieving a minimum score of 75.

TOP 50

Top 50 awards are given to the highest-scoring entries regardless of competition class. Ties are broken by weighting various judging criteria according to overall importance.

Top 50 Employee Publications of 2003

1.Metropolitan Water District
2.Norske Canada
3.Henkel Corporation
4.Cox Enterprises
5.Norske Canada
6.Office Depot /
JKG Group
7.Big Lots, Inc.
8.Pearson Education
9.Metropolitan Water District
10.AstraZeneca /
FutureTech Consulting
11.Adelphia Communications
12.Sony Electronics
13.Enbridge Energy Company, Inc.
14.Washington Mutual
15.Fairmont Hotels & Resorts
16.Toyota Motor Sales, U.S.A.
17.Union Bank of California
18.Administaff, Inc.
19.Advanced Energy
20.EuroRSCG Worldwide
21.Smith & Nephew Orthopaedics /
inferno
22.Bombardier Recreational Products, Inc.
23.Lockheed Martin Missiles & Fire Control
24.Marsh, Inc.
25.Henkel kGaA
26.Comcast
27.EOG Resources
28.Halliburton
29.Symbol Technologies, Inc.
30.Kodak Polychrome Graphics /
Eric Mower and Associates
31.The Ginn Company
32.American Express /
Rosenbluth International, Inc.
33.Global Crossing
34.Mobifon SA
35.Mobifon SA
36.Laboratory Corp. of America /
Mellon Financial Corporation
37.Boys & Girls Clubs of America
38.State Street Corp.
39.Publix Super Markets
40.Mobifon SA
41.Raytheon Missile Systems
42.Starwood Asia-Pacific Hotels & Resorts Pte /
Hehehaha!
43.PacifiCare
44.Microvision, Inc.
45.Seabulk International
46.TXU Communications
47.Sperry Van Ness
48.PeopleSoft
49.Cendant Travel Distribution Services
50.Iasis Healthcare /
Parthenon Publishing

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